About
Gift Ideas
Road America E-Gift Cards are the perfect gift for the gearhead in your life. Buy Road America E-Gift Cards for $25, $50, or $100 to redeem for racing tickets, camping or golf carts. E-Gift Cards are good for five years from the date purchased.
Ticket Promotions
Free Military Admission
Road America is proud to offer free general admission for Veterans, Active Military, Reserves and Retired Members with ID for select 2024 public events.
Specialty License Plate
Road America specialty license plates
are available through the Wisconsin Department of
Transportation (WisDOT).
This license plate design features the iconic
4.048-mile track outline with Road America lettering in
white over a solid black background.
Sponsorships
Road America Sponsorship allows your company to distinguish itself and enhance its brand in high impact, experiential ways that have a more profound, lasting impact on potential customers than other forms of traditional advertising. According to recent economic impact studies, motorsport fans are the most brand-loyal when compared to fans of any other sport. Every event attendee is a potential customer, since Road America offers more opportunities to reach these attendees than any other facility in Wisconsin.
Advertising
Facility Signage
On-site Road America signage provides excellent exposure for your company or products. Make a big impression on racers, spectators, and even national broadcast audiences through billboards, track-side signage, landmark tunnels and bridges, and more! Many options are available to accommodate all budgets.
Careers at Road America
Road America hosts over 500 events a year, and our seasonal staff is a key element to our success. A variety of seasonal positions are available, which include flexible scheduling, active training, and a fun, outdoor work environment. Come join the fun at America’s National Park of Speed!
History
The Beginning
In the early 1950’s, sports car races were being run on the streets in and around Elkhart Lake, Wisconsin. When the state legislature banned racing on public roads, a man named Clif Tufte organized a group of influential local citizens and leaders of the Chicago Region of the Sports Car Club of America (SCCA). This group developed plans and sold stock to build a permanent racecourse.
Media Credentials
The Road America Communications Department is dedicated to providing media members with the best service and information necessary for optimal coverage of track events. This information is intended to assist you in planning your coverage of Road America events and will help ensure a positive track experience.
Media credentials will be issued only to recognized daily newspapers, news services, television and radio networks, racing publications, and other outlets regularly covering motorsports.
Board of Directors
Road America Board of Directors
Ron Pace
Dan Ariens
Sarah Botham
Peter Cunningham
Duncan Dayton
Louie Gentine
Joel Quadracci
Walter Vollrath
Joel Weinberger
Carrol Jensen
Christina Laun Fugate
Michael Shank
Contact Road America
Office Hours
- Monday-Friday: 8 a.m.-4 p.m.
Hours may vary during public race weekends and holidays.
Phone: 800-365-7223